Selena Gomez is sparking controversy as soon as once more, this time over a cryptic social media publish that followers consider could have been aimed toward Hailey Bieber.
Simply someday after it was introduced that Hailey’s magnificence model, Rhode, had been acquired by E.l.f. Cosmetics in a blockbuster $1 billion deal, Uncommon Magnificence, Selena Gomez’s cosmetics firm, shared two glamorous photographs of the singer.
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Selena Gomez Faces Warmth Over Cryptic ‘Nonetheless Right here’ Submit
Within the photos, Gomez will be seen blowing a kiss towards the digicam in a single shot and staring confidently into the lens within the different. Whereas the publish itself didn’t point out Rhode or Bieber, many followers have been fast to interpret it as a delicate jab following Hailey’s headline-making sale.
Supporters of Hailey rapidly flooded the feedback with backlash, calling out what they perceived as pointless shade.
“It looks like Hailey is all the time on her thoughts. Pathetic,” one commenter wrote, whereas one other added, “It doesn’t appear to be the conduct of somebody who claims to be a lady’s lady.”
One remark learn, “The best way she’s truly shady as hell.”
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Others have been much more blunt. “She truly pisses me off. Like MOVE ON UR A GROWN A– WOMAN,” one person mentioned.
One other remarked, “At this level you would possibly as effectively tag her,” whereas others accused the Uncommon Magnificence founding father of being “imply” and “attention-seeking.”
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Hailey Bieber Celebrates Main Rhode Milestone

The backlash emerged amid main profession information for Hailey, who launched Rhode in June 2022 with simply three core merchandise: the Peptide Glazing Fluid, Barrier Restore Cream, and Peptide Lip Therapy. The model has since turn into a viral favourite, increasing into tinted lip merchandise, blushes, and even equipment like cellphone circumstances that double as lip gloss holders.
Hailey broke her silence in regards to the sale in an Instagram publish celebrating the milestone, calling E.l.f. a “like-minded disruptor” and expressing pleasure over getting into an expanded management function as Chief Artistic Officer and Head of Innovation for Rhode.
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Whereas Gomez and Bieber have made public makes an attempt to distance themselves from long-standing comparisons, largely stemming from their mutual historical past with Justin Bieber, hypothesis over rigidity between the 2 continues to observe them. Curiously, simply final week, Gomez appeared to indicate public help by liking a Sephora publish about Rhode’s latest collaboration, main many to consider the rivalry rumors have been cooling off.
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Hailey Bieber Referred to as A ‘Creepy Stalker’ By Followers

The 28-year-old mannequin and founding father of Rhode Magnificence accepted the Magnificence Innovator of the 12 months Award on the Day by day Entrance Row Awards in April, delivering a heartfelt speech in regards to the origins of her model. However shortly after the clip circulated on-line, a TikTok evaluating her remarks to a 2021 interview Gomez gave to Madame Figaro Arabia rapidly went viral, and social media erupted.
“After I began Rhode, I didn’t wish to begin a model for the sake of beginning a model. I actually wished to create a complete world,” Hailey mentioned in her speech.
In Selena’s 2021 interview, she mentioned one thing strikingly comparable, “I didn’t wish to launch a make-up line for the sake to launch a model. What pursuits me is cultivating magnificence from the within.”
The TikTok side-by-side triggered a wave of reactions from followers, with some branding Hailey a “creepy stalker” and accusing her of missing originality.
“Does Hailey have a character of her personal?” one individual commented. Others went additional, calling the speech “copycat conduct.”
Nonetheless, not everybody agreed. Some identified that magnificence model founders typically categorical comparable sentiments, particularly when discussing their mission and goal.
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Hailey And Justin Bieber Accused Of Copying Selena Gomez And Benny Blanco’s Disneyland Date

This isn’t the primary time Hailey has been accused of echoing Gomez.
Only a month earlier, she and her husband, Justin Bieber, have been criticized for allegedly mirroring a Disneyland date Selena had along with her accomplice, file producer Benny Blanco. The couple, joined by The Child Laroi, visited the Anaheim theme park, driving the identical points of interest and even carrying comparable outfits to these seen on Gomez and Blanco simply weeks earlier than.
The comparisons solely intensified after Justin posted photographs from their day on the park, which social media customers rapidly spliced into side-by-side montages with clips of Selena and Benny’s earlier outing. The movies, shared broadly throughout TikTok, confirmed every couple on the identical rides, together with the fan-favorite “Automobiles” attraction.
Selena Gomez And Hailey Bieber Fan Drama Reignites

Whereas neither Hailey nor Selena has addressed the latest wave of online speculation, the sample of side-by-side comparisons has reignited tensions between their respective fanbases. The 2 girls have lengthy been pitted in opposition to one another resulting from their shared historical past with Justin Bieber, although each have beforehand requested followers to place an finish to the drama.
Now, with Uncommon Magnificence’s “Nonetheless right here” publish stirring up new waves on-line, followers are as soon as once more divided over whether or not the delicate caption was merely confident or one thing extra pointed.